Bradenton, FL 34205
855-899-1589

Category: PEO

PEO, Payroll, Insurance, and Workers Compensation Brokers

The Fortune Is in the Follow-Up: Why Persistence Wins in PEO Sales

Let’s face it—most deals aren’t won on the first call, email, or even the second. In fact, studies show it can take 5 to 12 follow-ups to close a sale, especially in a relationship-driven space like PEO brokerage. So here’s the truth: The brokers who follow up—win. Whether you’re reaching out to a business owner…
Read more

Tech vs Touch: Why Human Expertise Still Matters in PEO Sales

As technology continues to evolve, businesses have more options than ever for handling payroll, HR, and workers’ compensation. Self-service HR platforms, AI-driven compliance tools, and automated payroll systems promise convenience and cost savings. But with all this innovation, one thing remains constant—business owners still need expert guidance. That’s where you come in. Why Tech Alone…
Read more

Making 2025 Your Best Year Ever

Brokers and Agents, As we reflect on the past year, we want to take a moment to express our deepest gratitude for your hard work, dedication, and partnership. Your role in our success cannot be overstated.  We truly value the trust you place in Bridgely Key Options and the collaborative spirit you bring to every…
Read more

Workers’ Compensation and OT Updates

Upcoming changes that will impact you and your customers As we approach the end of the year, it’s the perfect time to double down on our efforts to meet those year-end goals and start thinking about what we want to achieve in the year ahead. Let’s stay focused, work hard, and finish strong. This is…
Read more

Titan Award Event

“Honored and humbled to be recognized as part of the Titan 100, joining a group of leaders dedicated to making an impact in our region. This award is a testament to the strength and resilience of our team and the incredible support of our community. I’m grateful for the opportunity to continue driving forward, inspired…
Read more

Celebrating Ryan Varnadore- A Decade of Excellence at Bridgely Key Options

At Bridgely Key Options, we believe that our success is driven by the dedication and talent of our team. Today, we are thrilled to celebrate a remarkable milestone for one of our most valued employees, Ryan Varnadore, who has been with us since 2013. A Commitment to Excellence Over the past decade, Ryan has been…
Read more

What is a PEO? And how to select the right one for your business.

A PEO partners with businesses to manage critical HR tasks like payroll, benefits, and compliance. Essentially, you get a team of HR experts, allowing you to focus on what you do best—growing your business. In this video we cover what a PEO is, how they work, and how to select the right one for your business.

7 Modern Prospecting Tips for Today’s PEO Sales Professional

Here are some tips to equip you as a PEO sales professional with advanced prospecting techniques to identify, engage, and convert high-quality leads effectively. Advanced prospecting is crucial for the success of modern-day PEO sales professionals. By leveraging data-driven strategies, personalized outreach, and the latest technology, sales teams can more effectively identify and engage high-quality…
Read more

Bridgely Key Executive Honored With Tampa Titan 100 Award

Bridgely Key Executive Honored With Tampa Titan 100 Award Titan CEO and headline sponsor Enavate are pleased to announce Dennis Cooley, COO of Bridgely Key Options as a 2024 Tampa Titan 100. The Titan 100 program recognizes Tampa’s Top 100 CEOs & C-level executives. They are the area’s most accomplished business leaders in their industry…
Read more

Beat The Summer Heat With Cool Opportunities

Stay Cool and Informed at Bridgely Key Options.   Hello PEO Sales Brokers and Agents, As we dive into the heart of summer, the temperatures aren’t the only things heating up. The PEO market is sizzling with opportunities, and there’s no better time than now to leverage the resources and support offered by Bridgely Key…
Read more