A Strong Start to a Stronger Year Ahead

A new year brings a fresh runway — and opportunity is already lining up.

As we step into this next chapter, I want to take a moment to thank you for the trust, collaboration, and effort you continue to put into serving your clients. The work you do matters. You help business owners solve real problems, protect their people, and build stronger companies — and that impact compounds year after year.

At Bridgely Key Options, our focus for the year ahead is simple:
help you win more business, more efficiently, with fewer headaches.

That means:

• Supporting you through complex PEO and workers’ comp conversations
• Helping structure solutions that make sense for construction and growth-minded clients
• Being responsive, practical, and easy to work with when opportunities pop up
• Acting as a true extension of your team — not just a vendor in the background

One important reminder as you’re building proposals this year:

Not every prospect is a perfect fit for a PEO — and that’s okay.

When you run into a business where a PEO may be too much, too restrictive, or simply not the right timing, you still have a strong option to keep the relationship moving forward. Through my other company, Secure HR, we can provide standalone payroll services and pair that with a traditional workers’ compensation policy.

This approach allows you to:

• Still solve payroll and insurance needs for the client
• Offer a more individualized, non-PEO structure when appropriate
• Keep the door open for a future PEO conversation as the business grows
• Avoid losing the opportunity altogether just because PEO isn’t the right fit today

By working with Bridgely, you’re not limited to a single solution. Whether it’s a full PEO engagement or a more traditional payroll + workers’ comp structure through Secure HR, the goal is the same: put the client in the right solution — and help you close more business.

If you have:

• A prospect that needs a second look
• A client considering a change or expansion
• A tricky workers’ comp or payroll scenario
• Or just want to talk strategy on how to approach a specific opportunity

I’m here — and so is the team.

Let’s make this a year of momentum, smart growth, and wins we’re proud of. I’m excited about what’s ahead and grateful to be in your corner.